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Every day I seem to wake up with a new idea. Which, I guess, is half the problem. If I woke up everyday with the same idea, I might actually get around to doing something with it. And that, in a nutshell, is why I have such admiration for those who have an idea and set out to make it a reality. No matter how big or small. No matter how serious or silly.

Last week I stumbled upon Australian entrepreneur Sebastien Eckersley-Maslin's attempt to create The World's Smallest Multinational. This needs no further explanation, but I will say I found the concept intriguing and the execution - so far - inspiring. The actual organisation he tries to take global is a brilliant idea within a brilliant idea. It really is one of those, 'I wish I had thought of that' moments. I had a similar experience last night when my girlfriend gave me a Christmas card. But I digress, accompanying the mission is a really nice web series of which you can view the first episode below. This sets the scene for what is to come, but I encourage you to head over to the Sebastien International Web Series page to watch him as he travels from Sydney to Tokyo, London, Paris, New York and San Francisco.



I think it will be really interesting to see what drives this project from now on. The initial idea of trying to create the world's smallest multinational or the One For One organisation. Would Sebastien be prepared to close offices in say Tokyo, Paris and San Francisco if it will aid One For One? You're probably not going to be able to tell me are you? Perhaps I'll go and ask him instead.

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